Privacy Policy

This privacy policy (the “Privacy Policy”) is designed to inform you about the use of information that you provide to XTL US INC. (“LASER TREE,” “we,” or “us”) through LASER TREE’s website, products and applications (the “Application”) relating to all the services for DIY robotics construction makers, hobbyists, (“STEM”) learners, and educators.

This Privacy Policy covers the treatment of personally identifiable information (“Personal Data”) gathered when you are using or accessing the Application. If you do not agree to the terms of this Privacy Policy, you should immediately stop using our services.

Please note that we use Shopify for data storage and transfer, and you can review Shopify's Privacy Policy and Data Transfer Terms for details on data storage and processing information.

Collection and use of Personal Data

1. Personal Data

We collect information that you provide when setting up a LASER TREE account. Such personal information may include information that can be used to identify and/or contact a natural person, such as name and email address. In addition to this, the information we collect also relates to your telephone number if you have consented to our SMS service for you in the popup window or from the checkout.

If you contact LASER TREE, we keep a record of your communication (Communication Content, e-mail address, contact telephone number, address, etc.) to help solve any issues you might be facing. We may use your email address to inform you about our services.

2. Use of Data 

When you have access to our applications, we also collect certain device and network connection information such as IP address, device model, operating system version, unique device identifier and mobile network information, as well as a running record of how long and how often you have used your device.

We also collect personal data when you visit our applications and use specific functions, such as creating and posting content using the applications, and we collect specific content that you post. In addition LASER TREE makes use of server logs, which process a record of your visits (when you visit the website and from which IP address). The purpose of these server logs is to help maintain the server and prevent malicious use (for example, blocking an IP address if it is the source of a DDOS attack.

3. Use of Cookies and Google Analytics

We use information collected from cookies (which are text files placed on your computer) and other technologies.

Our websites use cookies to remember:

Your preferences,

Also, some videos embedded in our pages use a cookie to anonymously gather statistics on how you got there and what videos you visited.

Cookies (random-generated numbers to tell us that these visits are from the same anonymous user) are also stored by Google Analytics, the corporate service which measures how well our websites meet the needs of its users by analyzing how users use the site.

You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that should you refuse the use of cookies, you may not be able to use certain features otherwise available on the Site.

You can opt-out of Google Analytics by installing Google’s opt-out browser add-on, and out of interest-based Google ads using Google’s Ads Settings.

Purpose of use

To better fulfill our contracts, process your requests and provide and maintain our services.

We use the personal data we collect from you to understand your experience in order to provide, maintain, protect and improve applications and develop new products and services.

We protect our website and our customers by analyzing account access records to screen for dangerous violations of our terms and conditions.

We maintain this personal data for internal purposes only, to contact you by email, phone, text message, etc. and to ensure that you receive any information you may request from LASER TREE and to provide you with information about our products and services, company news, changes to our policies or other advertising and marketing information that we think may be of interest to you.

We will seek your explicit and informed consent before using information for purposes other than those specified in this privacy policy.

Storage of Data 

LASER TREE does not store or keep the Personal Data stored longer than necessary for the purposes for which the Personal Data was processed. Personal Data will be kept until a customer deletes their account. You can contact us to delete your account. After your account gets deleted, LASER TREE will no longer be able to retrieve the Personal Data any longer.

Privacy for Children

If you are under the age of 18, you must obtain the written consent of your parents or legal guardians to use the Application and other services we provide. The Application is not available to minors and if we become aware that a minor has provided any information to us, we will delete or destroy that information. You can contact us and provide information to enable us to deal with the matter promptly.

Disclosure of Personal Data 

As a general matter, we do not sell, trade, or otherwise transfer to third parties your Personal Data without your explicit and informed consent. We will share your Personal Data with companies, organizations or individuals outside of LASER TREE with your explicit and informed consent to do so.

This does not apply to trusted third parties so designated by LASER TREE, who assist us in operating the Site, conducting our business, or servicing you (“Trusted Third Parties”). We may transfer your personal data to trusted third parties with notice to you, which may be in the form of an update of the third party's relevant information in the privacy policy. We will only transmit your Personal Data to Trusted Third Parties following their agreement and commitment to keep all Personal Data confidential. This Personal Data is given to Trusted Third Parties based on our instructions and in compliance with our Privacy Policy and any other confidentiality and security measures. 

Such third parties include:

(Please refer to our privacy policy under the homepage for details of application and collection.)

If LASER TREE is involved in any kind of merger, acquisition or sale, we will still ensure the confidentiality of any Personal Data.

Managing email addresses and sending messages

These services provided by third parties make it possible to manage a database of subscription based email contacts to communicate with customers via email. The services are used to collect data concerning the date and time when the mail is viewed by the customer, as well as when the user interacts with incoming mail, such as by clicking on links included in the email.

(Please refer to our privacy policy under the homepage for details of application and collection.)

Interaction with external social networks and platforms 

The Site allows for direct interaction with external social networks or other external platform that are outside our control. The interaction and information obtained by this Application are always subject to the user’s privacy settings for each social network. We are not responsible for the security or privacy of any information collected by other websites or other services. Information collected by third parties, which may include such aspects as location data or contact details, is governed by their privacy practices. You should exercise caution, and review the privacy statements applicable to the third-party websites and services you use. If a service enabling interaction with social networks is installed it may still collect traffic data for the pages where the service is installed, even when customers do not use it.

(Please refer to our privacy policy under the homepage for details of application and collection.)


We use a variety of security measures to maintain the safety of your Personal Data. We take great care to ensure that your Personal Data is stored securely on our servers, and we follow the standards generally accepted in the industry to protect Personal Data submitted to us. In particular, we: 

We encrypt many of our services using SSL (Secure Sockets Layer) when transmitting data. When a browser attempts to access a website that is secured by SSL, the browser and the web server establish a SSL connection, using keys. SSL creates a secure connection by establishing an encrypted connection. 

Hashing is used when storing passwords. Hashing is a one-way function in which a hashed value cannot be reversed to obtain the password. Only an encryption key can decrypt the password. Only the hashed password is stored by LASER TREE. 

We review our information collection, storage and processing practices, including physical security measures, to guard against unauthorized access to systems. 

We restrict access to Personal Data to our employees, contractors and agents who need to know that information in order to process if for LASER TREE and who are subject to strict contractual confidentiality obligations.

It is important to note, however, that no method of transmission or storage via the internet is 100% secure, and thus we cannot absolutely guarantee the security of your Personal Data submitted via the Site.

We aim to maintain our services in a manner that protects Personal Data from accidental or malicious destruction. As a consequence, we may not immediately delete residual copies from our active servers and may not remove information from our backup systems.

Changes to our Privacy Policy

 We may amend this Privacy Policy from time to time as we add new features and services to the Application, as laws change, and as privacy and security practices evolve. 

Should we change our Privacy Policy, we will notify you of any material changes by posting them to the Site, and to other places that we deem appropriate for informing you thereof. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom. In case of significant changes, you will be provided with a notice (such as an email notification). We will in any case not reduce your rights under this Privacy Policy without your explicit and informed consent. 

If a user objects to any of the changes to this Privacy Policy, the user must cease using this Application and can request that LASER TREE erase the Personal Data. Unless stated otherwise, the then-current Privacy Policy applies to all Personal Data LASER TREE has about users. 

Applicable law

By visiting this Site, you agree that the laws of the United States, without regard to principles of conflict of laws, will govern this Privacy Policy.

The rights of users

We understand that our customers have different privacy concerns. Our goal is to be clear about what personal data we collect so that our customers can make informed decisions.

You have the right to access and update information about you, which you can do at any time in your account settings, and if you are unable to do this yourself, please contact us to assist you.

If personal data is incorrect or incomplete, we will endeavor to provide our customers with a quick way to update or delete it by contacting us as described in the section of this Privacy Policy entitled "Contact Information", and if you request deletion, please be aware that deletion does not necessarily delete all of your User Data on this server, but we guarantee that The retained user data will not be linked to your personal information. This may not be the case if the information must be retained for legal purposes. 

Users have the right to withdraw their consent for the processing of Personal Data or the further processing of Personal Data by LASER TREE at any time. A withdrawal should be sent to LASER TREE at the contact information set out below.

In addition to the information contained in this Privacy Policy, you may be provided with additional and contextual information concerning particular services or the collection and processing of your Personal Data upon request.

Users have the right at any time, to know whether their Personal Data has been stored and can consult LASER TREE to learn about their contents and origin, to verify their accuracy or to ask for them to be supplemented, canceled, updated or corrected, or for their transformation into anonymous format or to block any data held in violation of the law, as well as to oppose their treatment for any and all legitimate reasons. Requests should be sent to LASER TREE at the contact information set out below.

Users have the right to lodge a complaint against LASER TREE with a supervisory authority.

More details concerning the collection or processing of Personal Data may be requested from LASER TREE at any time. Please see the contact information at the end of this Privacy Policy.

Contact information

LASER TREE is responsible for this Privacy Policy.


Thank you for taking the time to read this Privacy Policy.

Copyright 2023 LASER TREE  US INC. All rights reserved.

Updated on 2022/08

If you have any questions about this Privacy Policy, the practices of this Site, or your dealings with this Site, please contact us at


E-mail: or

Business hours: Monday to Friday, 9:00-18:00

California Privacy

If you are a California consumer then the following information should be of particular interest to you.

Under the California Consumer Privacy Act (“CCPA”) you will have the following consumer rights, subject to the conditions set forth in the CCPA law:

  • The right to notice. You have the right to be notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
  • The right to request.Under CCPA, You have the right to request that We disclose information to You about Our collection, use, sale, disclosure for business purposes and share of personal information.
  • The right to say no to the sale of Personal Data (opt-out).You have the right to direct Us to not sell Your personal information. To submit an opt-out request please contact Us.
  • The right to delete Personal Data.You have the right to request the deletion of Your Personal Data, subject to certain exceptions. Once We receive and confirm Your request, We will delete (and direct Our Service Providers to delete) Your personal information from our records, unless an exception applies.
  • The right not to be discriminated against.You have the right not to be discriminated against for exercising any of Your consumer's rights, including by:
    • Denying goods or services to You
    • Charging different prices or rates for goods or services, including the use of discounts or other benefits or imposing penalties
    • Providing a different level or quality of goods or services to You
    • Suggesting that You will receive a different price or rate for goods or services or a different level or quality of goods or services


Categories of Personal Information Collected 

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular Consumer or Device. The following is a list of categories of personal information which we may collect or may have been collected from California residents within the last twelve (12) months.

(Please refer to our privacy policy under the homepage for details of collection.)

Disclosure of Personal Information for Business Purposes or Commercial Purposes

We may use or disclose and may have used or disclosed in the last twelve (12) months the following categories of personal information for business or commercial purposes:

(Please refer to our privacy policy under the homepage for details of collection.)

"Do Not Track" Policy as Required by California Online Privacy Protection Act (CalOPPA)

Our Service does not respond to Do Not Track signals.

Your California Privacy Rights (California's Shine the Light law)

Under California Civil Code Section 1798 (California's Shine the Light law), California residents with an established business relationship with us can request information once a year about sharing their Personal Data with third parties for the third parties' direct marketing purposes.

If you'd like to request more information under the California Shine the Light law, and if You are a California resident, You can contact Us using the contact information provided below.